I spent a very fruitful time, professionally, at WordCamp UK last weekend. Amongst other things I learnt that my marketing company, Creative Thing was probably one of the first to launch a commercial non blog deployment of WordPress. (ACIDnews). We also learnt that there is currently a demand for these skills and the market area is growing.
In response. We felt we needed a more dedicated WordPress proposition. As such we have split our cbusiness in two. Creative Thing will focus on Marketing, graphic design and print, while the new name, Realitus will focus on web design and WordPress. We feel that while we are able to design and deploy WordPress, our expertise in marketing and our contacts within the WordPress community makes it better for us to operate in the consultancy hole, defining objectives, scoping requirements, designing solutions and either building or sourcing the appropriate supplier to do so.
This means we need to sort out the two brands websites to better focus and define the message. The Realitus website has been constructed quite quickly over a few days (the power of WordPress). We are really happy with it as far as it goes (needs more content). The new Creative Thing website is close to being finished . Again no content, but structurally it is looking good.
Take a look and let us know what you think: ct.trialzone.co.uk
Tags: ACIDnews, blog, consultancy, Creative Thing, marketing, print, Realitus, web, WordCamp
I have been running my marketing and design company, Creative Thing for some years now and we have just decided to split the company in two – retaining Creative Thing for graphic design and traditional media marketing.
The new off-shoot is Realitus. It exists because among our successes was realising very early on that WordPress could be so much more that a blogging tool. We thought if you just forget about blogging completely, and look at the way WordPress does things and what it both can do and potentially could do, you realise that it is not a blog – it is a great deal more.
In 2005/2006 we started to think around this and came up with a concept called Newsengine. We were able to deliver our first important WordPress website in the form of ACIDnews an online newsdesk and communications hub between the members, the organisation, html email communications and promotions. It was created for the Anti Copying In Design organisation (ACID is a membership, lobbying and commercial rights organisation operating in the UK and Eu. ACID has been in Desaign Week’s top 50 most influential organisations in Design for the lest five years).
Some years later we realise that this type of work requires a dedicated vehicle all of its own. And that is Realitus.
Realitus are UK web experts and
WordPress consultants.
Our big idea can be simply put: Good ideas don’t just happen, you have to make them happen. And certainly one of the best ideas for a decade is happening right under everyone’s noses in the shape of WordPress. Businesses large and small from Tamworth to Tasmania have been waking up to the potency and effectiveness of WordPress and bringing the Realitus WordPress Consultants in to make it happen for them.
We stand out because before we did what we do now, we did what you did. We managed and ran businesses, big plc businesses and little struggling businesses. So we know where you’re coming from. We’ve been down the same road.
We have nailed our colours to an open source approach to the web - these days that is almost exclusivelyWordPress. And if you haven’t heard what is going on with WordPress, you should really give us a call.
Let’s make some good ideas happen.